Infinit Nutrition Canada - Premium Sport-Specific Nutrition

Wednesday, February 22, 2017

Part 1 - What's in your fuel?

Have you ever taken a closer look at what is actually in the sports drink or supplements you are taking on a regular basis? If not - I bet you will be surprised. The majority of popular sport fuel and supplement companies in the industry today have a number of fillers, artificial sweeteners and flavours, and gums and thickeners in their blends to give them that "good mouth feel". We don't even begin to dabble in this space. We truly believe in simplicity with our blends.

What will you find in your favourite Infinit blends? Carbohydrates from 3 sources - Maltodextrin, Dextrose and Sucrose. It's a common misconception that you should stay away from carbohydrates while training and during recovery, and that protein should be all you take. Carbohydrates are essential to complete recovery. They provide your body the energy it needs during a training session and post workout to recover completely. Don't fear carbs!

You will also find our electrolyte blend, which is a mixture of Magnesium Gluconate, Sodium Chloride, Potassium Chloride and Calcium Gluconate. This blend will help replenish your electrolyte levels, as these are depleted through sweat, and it will help to sustain your energy and keep you hydrated during your workouts.

In a few of our blends you will also find a mixture of Branched Chain Amino Acids (BCAA's). Our BCAA blend contains leucine, glutamine, iso-leucine, and valine. Why BCAA's? Supplementing with BCAA's can help promote muscle protein synthesis and increase muscle growth over time.

Most of the recent research points towards Leucine as being the most important BCAA, it is what is driving muscle protein synthesis.  Our Whey Isolate contains 14.3% Leucine naturally, which is higher than any other protein source.  Adding additional supplemental leucine helps drive muscle protein synthesis - getting this right will allow us to increase performance and avoid unnecessary muscle soreness following hard sessions.

Our whey isolate is sourced from New Zealand. With the highest standards for dairy production, our whey comes from grass-fed cattle and is free of GMO's and growth hormones. It is the purest protein on the market, coming it at 93-94% pure protein, which results in 20g of protein per 21.5g serving. 

When flavouring our blends, we stray from anything artificial. Whether it be chocolate, vanilla, orange, grape, or any of our flavours, you can always trust that it is 100% natural. You also won't find any artificial colours in any of our blends. 

It's time to start fuelling your body right while training. Ditch the gels, bars and salt tabs - We provide everything you need in one bottle! Find your sport-specific blend or go custom here.