Infinit Nutrition Canada - Premium Sport-Specific Nutrition

Sunday, January 10, 2021

Infinit Nutrition Canada adds Track & Field Athlete to the Team

Infinit Nutrition Canada adds Madie Wilson-Walker to the Team! 


Infinit Nutrition Canada is a leader in ultra-premium custom-blended nutritional sports drinks and is announcing their newest Team Infinit Athlete: Canadian Track & Field Athlete, Madie Wilson-Walker.


"Madie's mindset is so inspiring. Her work ethic and perseverance are truly remarkable. We are absolutely thrilled to help fuel Madie to her fullest potential and to have her as part of our Team Infinit athletes."

- Darcy Haggith, CEO, Infinit Nutrition Canada


“I am super excited to be pairing up with Infinit Canada this year! I absolutely loved their products, even before I was a part of the team. I look forward to using these products to help me in training which will help me get that much closer to my goal of competing at the Paralympics in Tokyo! I look forward to being a part of this team this year especially since the company is so close to home being a locally owned Canadian company! Best wishes to the rest of the team and their athletic careers.”

- Madie Wilson-Walker



Infinit Nutrition Canada is proud to fuel Canada’s most elite athletes, recreational athletes, and weekend warriors with the highest grade, ultra-premium nutritional sports drinks. Nearly all sourced materials are from Canada and manufactured proudly in Windsor, Ontario, Canada. For more information contact Infinit Nutrition Canada directly at 1-877-691-3835 or by email at cs@infinitnutrition.ca.


- Mackenzie Siddall, Marketing Coordinator, Infinit Nutrition Canada

Saturday, December 12, 2020

vEverestingADZ Dress Rehearsal - Pacing/Hydration/Fuelling

vEverestingADZ

Practice makes perfect, at least that is the goal.  Today, a few of us went up Alpe Du Zwift 3 times with the intent of checking our pacing, hydration and our fuelling strategies.  My goal was to hold 75% of my FTP, this was a recommended by Matt Gervais in our first vEverstingADZ session.  So today I pinned my power output at 75% for each of the 3 climbs.

The plan over the next few weeks is to nail down the pace that I expect to ride at.  A power that gets me up as fast as possible, but at the same time allows me to manage the ride.  I personally would like to ride consistently through the entire ride, of course the perceived effort level will increase for the last few laps, but I am hoping that my power doesn't drop too much.  Today was the first test - how does 75% feel for 3 laps and when complete, how would I feel about riding another couple of laps?

If I can lock in the power level and I have consistent temperature indoors (with fan), I can expect my sweat response to consistent.  Immediately before I hopped on the bike, I weighed myself with no clothes on and after emptying my bladder.  I rode for a total of 4 hrs 33 minutes climbing today.  As soon as I got off the bike, I emptied my bladder, took kit off, dried off and took the second weight.

I consumed a total of 3600 ml of fluids/sports drink.  Additionally I had a protein - iced coffee, for a total of 4000 ml.  Total time, total fluids and starting and end weights are gold when trying to determine your fluid intake requirements.  With that here is my data:

This table shows that even though I consumed 4000 ml in just over 4 and half hours, I still lost weight.  Nothing crazing, the data shows based on weight that I was 1.2% dehydrated - good news is that if I executed this same plan when extending to 8.5 laps for the vEveresting - I could expect to be about 3.5% dehydrated, a level that still allows me to generate reasonable power.  For clarity, research shows ingesting 75% of what you expect to lose is the ideal quantity to consume - for me based 1100 ml/hr fluid loss - I should be taking about 825 ml/hr.  I had never checked this out for an indoor ride, good info.

Other learning's for today, my descent time: 11:16 and how to manage this time.  That is a lot of time, but does go by quickly - had all my fluids prepared in a mini cooler, on the 30th - I will use a bigger cooler - allows me to fill the two bottles really quickly.
Hope you are starting to get things dialled in.  If you are reading this and have no idea about our vEverestingADZ on January 30th, email me at darcy@infinitnutrition.ca.  We have about 50 on board so far, the more the merrier.

If you want some help with the hydration calculations - email me.


- Darcy Haggith, President, Infinit Nutrition Canada

Friday, December 11, 2020

Infinit Nutrition Canada Partners with Water Polo Canada

 

Infinit Nutrition Canada becomes the Official Sports Nutrition Provider for Water Polo Canada

Infinit Nutrition Canada is a leader in ultra-premium custom-blended nutritional sports drinks and is announcing their newest partner: Water Polo Canada. 


"We are thrilled to formalize a partnership with Water Polo Canada - the Team has been utilizing our products since 2015. Our more intimate relationship will allow us to work directly with their sport dieticians and other athlete supporters to create training/competition and recovery beverages that match the exact needs of the Water Polo Canada Team, allowing them to achieve their full potential."

- Darcy Haggith, CEO of Infinit Nutrition Canada


“Water Polo Canada is thrilled to partner with Infinit to provide our National Team athletes with the products needed to achieve their goals. We have been working with Infinit for a few years, and we look forward to taking this collaboration to the next level and supporting our National teams as they prepare for a return to international competition.”

- Justin Oliveira, High Performance Director, Water Polo Canada


Photo Credit: Diane Bekhazi, Water Polo Canada

Infinit Nutrition Canada is proud to fuel Canada’s most elite athletes, recreational athletes, and weekend warriors with the highest grade, ultra-premium nutritional sports drinks. Nearly all sourced materials are from Canada and manufactured proudly in Windsor, Ontario, Canada. For more information contact Infinit Nutrition Canada directly at 1-877-691-3835 or by email at cs@infinitnutrition.ca.



- Mackenzie Siddall, Marketing Coordinator, Infinit Nutrition Canada

Wednesday, December 9, 2020

vEverestingADZ Successfully

Want to successfully complete a vEveresting?

So do we!  That is why we have created this community, we can all share our thoughts and experiences in order that we best manage the 8848 m (or 4424 m) climb.  Over the next few weeks, as a group of nearly 50 of us from across Canada prepare for our Jan 30th ascent of Alpe Du Zwift, we will be sharing some valuable information to help you achieve your goal.  In our first video of the vEveresting Alpe Du Zwift series, Mackenzie interviewed myself and Team Infinit Athlete - Matt Gervais.  In the first video, we discuss how this thing evolved and more importantly we touch on some of the challenges we expect to face as we prepare and eventually tackle the big ride.


Matt wasn't so concerned about the mental aspect of being on the bike so long, just about being super mindful of how to use the descent time and of course pacing.  If we are well nourished and well hydrated, pacing will then be the key to success.  Over the next few weeks we will have 4 more additional videos:

  1. vEverestingADZ - Hydration and Fuelling with Andrew Edge
  2. vEverestingADZ - Prep and Pacing with Paolina Allan
  3. vEverestingADZ - Managing the Physical and Mental Fatigue with Ed Veal
  4. vEverestingADZ - Optimizing the Climb with Matt Gervais
What we hope to offer is a ton of valuable information that when combined with some solid prep during the next 8 weeks will result in many successful attempts of the vEveresting of Alpe Du Zwift.

Each Saturday morning, we will have a Zwift Meet-Up, Jon Hilder will be setting up.  If you are interested, just follow him on Zwift and let us know in the Infinit vEveresting Alpe Du Zwift group posts.  Not part of the group yet, just ask to join.

Hope to see you on the hill!


- Darcy Haggith, President, Infinit Nutrition Canada

Sunday, December 6, 2020

Infinit Nutrition Canada adds Canadian Triathlete to the Team

Canadian Triathlete, Joanna Brown is fuelled by Infinit Nutrition Canada 


Infinit Nutrition Canada is a leader in ultra-premium custom-blended nutritional sports drinks and is announcing their newest Team Infinit Athlete: Canadian Triathlete, Joanna Brown. 

@jo_brown1


“We started working with Joanna in early 2015 and had an opportunity to see her race at the Pan Am Games that year. In that race, her role was as a domestique for her teammate - she performed admirably on the day, ultimately finishing 13th. What struck me on that day was how much she enjoyed the race, every time she came through the grandstand, she fully embraced and acknowledged the crowd - her smile was infectious. We are thrilled to continue to fuel Joanna into 2021.”

-Darcy Haggith, CEO of Infinit Nutrition Canada


“It took me quite a long time to discover the importance of fuelling properly and having the right products to do so. In my early years of triathlon, I was often under fuelled which resulted in low energy and numerous injuries. After consulting with my coaches, nutritionists, and the good people at Infinit, I was able to more accurately dial in my nutrition strategies. My partnership with Infinit means that I can stay on top of my nutritional needs in a high energy demand sport. I don’t need to stress about getting in the right amounts of macronutrients, as my blends are customized specifically for me. We are often training 3-4 times a day, and Infinit provides me with all the nutrients I need to be constantly on the go! JetFuel is also my racing fuel of choice, I have never been faced with cramping or stomach issues with this magic in my bottles. I’m really happy to be part of the team leading in to an Olympic year, and I know my nutrition is in good hands."

-Joanna Brown, Canadian Triathlete



Infinit Nutrition Canada is proud to fuel Canada’s most elite athletes, recreational athletes, and weekend warriors with the highest grade, ultra-premium nutritional sports drinks. Nearly all sourced materials are from Canada and manufactured proudly in Windsor, Ontario, Canada. For more information contact Infinit Nutrition Canada directly at 1-877-691-3835 or by email at cs@infinitnutrition.ca.



-Mackenzie Siddall, Marketing Coordinator, Infinit Nutrition Canada



Wednesday, December 2, 2020

Virtual Everesting ADZ - Jan 30/2021

vEverestingADZ

I had originally wanted to complete an outdoor Everesting (In Real Life - IRL) attempt in 2020, but didn't get it in with some of the other challenges I took on.  So a couple of weeks ago I started looking at the vEveresting thing.  I know it is not the real thing, but at the same time, I know it is a real challenge.  At the moment with one month left in 2020, I am 1000 km away from my goal for the year and really want something to train for.  After a couple of hours of investigation on the vEveresting thing, I thought I want to do this.  I need to get someone to do it with me.  Sent an email titled Hmmm... to a friend of mine, Matt Gervais and told him I wanted to do a vEversting attempt - you in?  He said yes, so it begins.

So what the heck is Everesting and vEveresting?  Click to find out.  Really simple pick a hill, go up and down that hill until you climb a total elevation equal to the height of Mount Everest - 8848 m.  With the research I have completed, if you are looking to do a vEverest attempt, Alpe Du Zwift is the perfect climb.  Average gradient at 8.5%, 22 segments for lots of mental distraction and likely most important factor, a 10 minute descent.  Why is descent so important?  You can hop off your bike while you coast down hill - gives you 10 minutes to fuel, hydrate, stretch, go the washroom, change your kit, lube....whatever you need to do to.

So with Matt on board, we started asking around and we quickly came up with a core group that are willing to take this on January 30th.  Shortly after we post on our Instagram Feed and now we are up to nearly 30 riders - Awesome.  We will be sharing this with our Infinit Canada customer base and we encourage you to share with anyone that wishing to join in the fun (the pain) on January 30, 2021.

I will attempt to lay out the details for the ride and preparation, please know that it will evolve a bit, we will see some small tweaks along the way, but generally it will go as follows:

The Ride

vEversting Alpe Du Zwift (8848 m) or vBasecamp Alpe Du Zwift (4424 m).  If you have pretty good bike
fitness at the moment (6-10 hrs/week), and 9 weeks to train you should have enough time to get ready for the full Everest attempt.  If your volume is down a bit, perhaps vBasecamp will be a challenge to strive for and perhaps a stepping stone to a full Everest attempt later in the season.  We will have a few Teams involved as well, so if you want to participate, get a group of your mates/co-workers and tackle the 8848 m with them - 4 riders would require each to climb for about 2.5 hrs - doable!

The Rules

This ride because we picked Alpe Du Zwift has to be done through Zwift, logged on Strava and performed on a smart trainer with trainer difficulty set at 100%, if you want your results to show up on Everesting Hall of Fame.  More rules can be found on the Everesting links above.  Note to unlock the Road to Sky Course - which has the Alpe Du Zwift course you have to be level 12 on Zwift - there are some work arounds for this.  If you are not concerned with being in the Hall of Fame and just want to join in for a day of fun :) - all you need is Zwift, a trainer that connects to Zwift and a Strava account.

Preparation

We have 9 weeks to prepare for this ascent.  Many of you if you are considering this have gone up Alpe Du Zwift a few times, if you haven't don't worry - still lots of time if you have a good fitness level.  My schedule of long rides at the moment to prep me for the big ride:

Dec 5th - Four Horseman -Watopia (Elevation: 2112 m)

Dec 12th - 3 X ADZ - Watopia (Elevation: 3108 m)

Dec 19th - Uber Pretzel - Watopia (Elevation: 2335 m)

Dec 26th - 2 X ADZ - Watopia (Elevation: (2072 m)

Jan 2nd - 

Jan 9th -

Jan 16th - 4 X ADZ - Watopia (Elevation: 4662 m)

Jan 23rd - 

Jan 30th - vEveresting - Alpe Du Zwift (Elevation: 8848 m)

Not sure what I will be doing for a few of the long Saturday rides, but my goal for the rides is to lock in a few things for my Alpe Du Zwift sessions:

  1. My sustainable power over 8.5 climbs.  The best I have done is just under an hour, averaged 260 watts, more recently I did a couple of laps at 207 watts, this gets me up in 1 hr 13 minutes.  Have to see how this feels up 3 and 4 times.  Not sure if 200 watts is a good target for me.
  2. With ADZ there are many segments or sections - I am looking to identify which segments I will climb out of the saddle.  I would like to proactively climb out of the saddle 4-5 times during each ascent to give my butt a break, change hand positions and such.  Doing this from the start of the ride will likely help how I fell when on the last couple of ascents.
  3. See how to best utilize my 10 minute descents.  Fuelling, washroom breaks, stretching, resting - again I hope to gain some valuable insight to apply on the big climb.
  4. Of course - nutrition and hydration - I have some ideas, but as I push to 4 laps - I will get greater insight to what is best for the full ascent.  I can't tell you how many times folks have told me, I was fine until 5 or 6 hrs into my ride or Ironman - then my nutrition or hydration plan let me down....the reality is that the nutrition and hydration plan to support the 10-12 hr event was off at the beginning it just didn't manifest itself until 6 hrs deep.  You must figure out what you fluid loss rate is per hour and plan to take 75% of this amount in, knowing how much fluid to take in, allows us to know how many calories we can safely ingest.  I will have a scale close at hand to make sure I am tracking well during my practice rides and on the day of the event.  We will do a video on this.  Of all the people I have talked to or videos that I have watched nutrition/hydration is usually the thing has the biggest impact on how Everesting will go.  Of course you have to have fitness and you have to ride at a pace that matches the current fitness level, but nutrition/hydration will get you to your potential.
Bike/Trainer Set-up

I believe based on the sessions I have completed to date that - my gearing is fine.  You will have to know that you can handle the elevation with your gearing - one thing to grind out 50-60 rpm for a few minutes, completely another over the long haul.  We will have some guidance coming your way on this.

Everest/Basecamp Day

Start times will be up to each rider.  We believe it has to be this way as - many different levels of riders taking this on.  I personally want to start at 03:00 so I can finish by 18:00 (hopefully), when others are finishing and there is a lot of company.  We will provide a vEversting___ name to add to your profile so you can recognize others that are riding with us.  Always good to have vEveresting in your name so folks can cheer you on out there.  

If this is of interest to you please email me directly at darcy@infinitnutrition.ca.  This is not an Infinit thing per se, more a personal endeavour - the more the merrier.  Of course I am happy to help out on the nutrition side for anyone that might want our advice or to use our products.  We will have some other companies involved as well, more to come as we move this forward.

For now your actions if you want to participate:
  1. Email me.
  2. Get on Zwift.
  3. Have a Strava account.
  4. Get training.
For all that want to participate, we will invite you to a Strava group for the event, provide an Infinit discount code, and include you on all email updates which will be how we announce upcoming videos that will help you prepare for success.

One video that Andrew Edge (one of the 30 committed so far), has produced gives a little more insight to what we are doing and what is to come: 


Look forward to seeing you out there.


- Darcy Haggith, President, Infinit Nutrition Canada